What can HR teams learn from football?

If you don’t follow Australian football, you should still be able to relate to what I am saying here. Admittedly I am a massive football fan and follow the AFL very closely. For those who don’t follow, the Sydney Swans recently won the 2012 premiership against the odds when they defeated the Hawthorn Hawks.

The Hawks were favoured to win most of the year and when it came to Grand Final day, most people thought it was a given that they would walk away with the premiership. They have some of the most exciting players in the league; Lance Franklin, Sam Mitchell and Cyril Rioli to name a few… but that is just it, they are a team of champions.

Do you need a big brand to successfully use Social Media for recruitment?

My job revolves around helping organistations streamline recruitment processes and get the most out of recruitment strategies. I am always reading about new ideas for attracting staff and through this I come across some interesting stories. 

One area that is of most interest to me through my own research is the increasing use of Social Media for recruitment. Social Media recruitment can be used effectively for either for ongoing recruitment or recruitment drives such as graduate programs.

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